Hi Bananas or the art to make real big fat money with OOXML
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started by: podmoklepodmokle
on: 1188943339|%e %b %Y, %H:%M %Z|agohover
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Get rich quick! That is what an ISO fast track procedure is for. The ISO process is a gold mine, for partners, standard bodies and otherwise. Open XML is good for business. Today a wonderful ISO Fast-track announcement. ISO opens another round of commercial opportunities that will end February 2008.
Hi Bananas or the art to make real big fat money with OOXML
podmoklepodmokle 1188943339|%e %b %Y, %H:%M %Z|agohover

Isn't that sad. You participate in a campaign where 40 000+ supporters call for rejection of Open XML. And then Open XML is disapproved by ISO members. What if it was over? You won but you are burnt out. No money. No opponent. No fun anymore. Thanks god, ISO won't let that happen!

Spin Hospitals

News reports were not sure how to interpret the ISO vote results. You found an extraordinary variety of headlines:

  • eWeek: Expert: Open XML Loses Standards Battle
  • IHT: Microsoft fails to win first round making Open Office XML a global ..
  • VNUNET: Microsoft claims 'global support' for Open XML
  • Microsoft's bid for 'open' document format is unexpectedly rebuffed
  • Dbtechno: Microsoft Rejected For Standard Open XML
  • Computerworld: Office Open XML standardisation to drag into next year
  • CMS wire: Microsoft Bid for 'Open' XML Format Gets a Big Thumbs-Down
  • TIMES UK: Microsoft suffers set back in key standards battle

Hmm? Maybe this:

  • channelinsider: Microsoft Loses, Spins Open XML Vote

ISO described it like this

A ballot on whether to publish the draft standard ISO/IEC DIS 29500, Information technology – Office Open XML file formats, as an International Standard… has not achieved the required number of votes for approval. … Approval requires at least 2/3 (i.e. 66.66 %) of the votes cast by national bodies participating in ISO/IEC JTC 1 to be positive; and no more than 1/4 (i.e. 25 %) of the total number of national body votes cast negative. Neither of these criteria were achieved, with 53 % of votes cast by national bodies participating in ISO/IEC JTC 1 being positive and 26 % of national votes cast being negative.

So does ISO now end the inappropriate Fast-track process that was not designed for an immature format with serious design flaws? No. In two days they had a look at the thousands of comments and thought a Ballot Resolution Meeting would be the right thing to do next. After all so many jobs depend on the Open XML standard process. And it's about great business for all of us.

Comments that accompanied the votes will be discussed at a ballot resolution meeting (BRM) to be organized by the relevant subcommittee of ISO/IEC JTC 1 (SC 34, Document description and processing languages) in February 2008 in Geneva… The objective of the meeting will be to review and seek consensus on possible modifications to the document in light of the comments received along with the votes. If the proposed modifications are such that national bodies then wish to withdraw their negative votes, and the above acceptance criteria are then met, the standard may proceed to publication. Otherwise, the proposal will have failed and this fast-track procedure will be terminated. This would not preclude subsequent re-submission under the normal ISO/IEC standards development rules.

ISO gets the fact rights

ISO/IEC DIS 29500 was originally developed as the Office Open XML Specification by Microsoft Corporation which submitted it to Ecma International for transposing into an ECMA standard. Following a process in which other IT industry players participated, Ecma International subsequently published the document as ECMA standard 376. Ecma International then submitted the standard in December 2006 to ISO/IEC JTC 1, with whom it has category A liaison status, for adoption as an International Standard under the JTC 1 "fast track" procedure. This allows a standard developed within the IT industry to be presented to JTC 1 as a Draft International Standard (DIS) that can be adopted after a process consisting of a one-month review by the national bodies of JTC 1 and then a five-month ballot open to all voting national bodies of ISO and IEC.

Which now failed. The short description is an inspiration for the Open XML wikipedia article that is still a mess. Who gets paid next for Wikipedia edits? Could be you!

The show must go on

None of the Emperor's clothes had ever met with such success. But among the crowds a little child suddenly gasped out, "But he hasn't got anything on." And the people began to whisper to one another what the child had said. "He hasn't got anything on." "There's a little child saying he hasn't got anything on." Till everyone was saying, "But he hasn't got anything on." The Emperor himself had the uncomfortable feeling that what they were whispering was only too true. "But I will have to go through with the procession," he said to himself. So he drew himself up and walked boldly on holding his head higher than before, and the courtiers held on to the train that wasn't there at all.

Heartbreak Hugo

In vendor's press release we found a reference to a lobby group that always identifies very much with the vendor:

The lobbying group Computing Technology Industry Association (CompTIA), which supports Open XML ISO ratification, on Tuesday said the ISO vote tally is a setback but not the final word on the Office Open XML standards effort. "CompTIA remains disappointed but not disheartened with today's news of Sunday's ISO vote tally," said Hugo Lueders, group director of EU public policy for CompTIA.

Microsoft will go through with the procession as ISO permits it. Maybe things will turn better in February for the vendor. The battle goes on. Once again the FFII ensures magic money supply for master Hugo. New fortunes, new jobs, new riches. Keep in mind that the XML guys will have a hard time to debug the standard and trash all the comments. New persons would need to get hired to keep standard bodies on your side. FFII campaigns are a cash machine for the MS lobby scene. Because we in Europe think its natural that a US software company spents its money on lobbying our own domestic politicians. We think its fine to have a foreign software monopolist sent his gold partners to our national standard committees. And we think its real fun to work against you little trolls and gnomes! Let them walk boldly on holding their heads higher than before, and you Hugo will hold on to the train that isn't there at all. We will have our Open XML fun. Not disheartened. I love this company.

Do we still have the old quote from Pieter on the noooxml site? Where his message was: We will win again and you will waste a whole lot of our precious time. I don't doubt we can.

Business models

Investment Vendor deal Return
Gov supports ODF better Office procurement conditions tax money saved
Gov adopts ODF as default more corporate social responsibility activities self-explanatory
sme group participation in antitrust complaint get xx Mio$ settlement profit
use Apache for domain hosting switch to MS server for the netcraft statistics profit
start an antitrust suit increased demand in the competition law scene profit
investment in Mozilla get xxx Mio$ to stay with IE profit
buy a Linux distro attempt to fear their patents, support their broken stuff & standards profit
Gov announces Linux switch your party chest gets stuffed, a dinner with Ballmer profit, free meal
debug Open XML blogging entertainment fun
run West-African <no>OOXML campaign explore new life perspectives profit
disapprove Open XML fast-track do a Kenya profit
vote against modified Open XML in Feb 08 get a real ISO process more profit
support FFII noooxml.org get pro-OOXML lobby money profit

FFII support is good for business. The vendor needs your help to get its broken standard adopted without too many technical changes. Very good business opportunities for you, for instance OOXML fan blogging. But don't forget to invest in the FFII who makes all these great business opportunities possible for you. We will keep you informed how to get the top jobs and vote for money.

last edited on 1188955080|%e %b %Y, %H:%M %Z|agohover by podmokle + show more
Re: Hi Bananas or the art to make real big fat money with OOXML
stegustegu 1188945545|%e %b %Y, %H:%M %Z|agohover

Um… podmokle, I realize you must be very, very tired right now, but don't lose it, please stay on track. In what way do you think this rather incoherent (but fun, I'll give you that) rant fits in with the otherwise largely formal and informational content on this site? Please clarify your reasoning and remove some of the wild accusations left and right, or at least set them into context so that people understand them. This post makes you look like a raving lunatic. I know you're not, and to a really well informed reader quite a lot of your post does make sense in a strange and twisted manner, but this is definitely something we don't need from a site administrator. Please edit your post or remove this thread, I don't think it is of any use in its current form.

last edited on 1188945637|%e %b %Y, %H:%M %Z|agohover by stegu + show more
Re: Hi Bananas or the art to make real big fat money with OOXML
podmoklepodmokle 1188947146|%e %b %Y, %H:%M %Z|agohover

thanks for the criticism.

It makes a lot of sense to relax and take the whole process less serious. The whole process is mad because the specification was not ready as a standard early this year. open XML via fast-track was just a joke. It got far too political when the technical argument was lost.

The best thing that can happen when you deal with Microsoft is that they violate the rules as they always do. It is like the Tobacco lobby. They play evil, they are nasty but in the end the result is that regulators discriminate us smokers. Despite or because of the lobbying?
How can we take the OOXML ISO process serious?

We know that they will invest even more in lobbying! Who is the next P member? San Marino? Fidji? Do we need to post more "The evil X does it again" stories? I don't know. It's now that we post more and more content. The campaign site is partially informational but always had these WARNING!! articles with languages that was informal.

The current stage of the debate is: "But I will have to go through with the procession" as the technical debate is won.

Pieter in NYT: "“I think they are going to stick to their strategy, which is to try to simply get companies to turn their ‘no’ votes into ‘yes’ votes,” he said. “But I don’t think it is going to work.”"

"In what way do you think this rather incoherent (but fun, I'll give you that) rant fits in with the otherwise largely formal and informational content on this site?"

I considered the article informative and rantish. And I found it appropriate or exactly what I wanted. It points out the annoying fact that bad standard promotion does pay off for some clowns.

Formality is a problem! It is getting too formal and dry for a campaign site. Pieter asked me to improve the headlines and descriptions, make it more popular and he was right.

Don't forget the style of our "informative" content and the the overall communication strategy. For instance Rice Pudding. Stupid?! Right. but you will remember it and the 6000 site. Same on Open Standards. Here some rather weird jokes are found.

so we have two aspects
a) entertainment and campaign style, nerd humour, caricatures ecc.
b) link to factual stuff, and "sources", ie the original ECMA spec, the technical comments, rules of procedure, the patent models texts.

A conservative strategy does not fit into the style of the campaign and the character of Benjamin's personality etc. That would be the right thing for press.ffii.org or usual press work. After all we are not IBM proxies as Microsoft claims.

Here: b) is the quote of the original ISO press release.

Literature:


http://en.wikipedia.org/wiki/Get-rich-quick_scheme

last edited on 1188948201|%e %b %Y, %H:%M %Z|agohover by podmokle + show more
Re: Hi Bananas or the art to make real big fat money with OOXML
stegustegu 1188949224|%e %b %Y, %H:%M %Z|agohover

OK, good point, I can change my mind. I like fun. Fun is good in itself and does not need any further justification. Your post is still incoherent, though, it could have been made a lot more clear while still poking fun at the dirty process. Right now, it is more of an "insiders only" post, preaching to the choir, and that is not necessarily any better for the site than formal, dry stuff. Good shot, fun to read for a change, but with some more work you could also reach a wider audience. Perhaps the site should be split into an information section for the dry and serious stuff, and a discussion section with a less strict style? Right now it has grown out of its costume, with a huge number of threads and lots of comments back and forth, and as we just learned we need the site to serve us until February.

How can we take the OOXML ISO process serious?

Jokes are a healthy way of dealing with a difficult and overwhelming task, I often take that approach myself (believe it or not, but I am not really a very serious person IRL). However, at the end of the day we should always take this task seriously, with some fun thrown in for good measure when things get too serious. Serious does not necessarily mean boring, I think we have been forgetting about that for a while. Life is really too short to be bored, particularly if you don't get paid a lot of money. Thanks for reminding me.

Having said that, resorting to general derogatory comments concerning the opposition or their actions, whether justified or not, could be quoted out of context to make us look like the bully and MS the underdog. That is obviously wrong, so don't play their game, try to stay out of it. The implications if OOXML should somehow manage to pass as an ISO standard are dead serious, as it would kill the credibility of ISO and encourage Microsoft to keep using its dirty tactics to buy standards.

But I agree, we should definitely stir up some emotion to find more supporters. Good point, good job, good luck!

Re: Hi Bananas or the art to make real big fat money with OOXML
podmoklepodmokle 1188950620|%e %b %Y, %H:%M %Z|agohover

Imagine you are winning a chess game and then your opponent starts a fire alarm or kicks the board or knocks you out with physical force. They break the rules of the game they cannot win.

The debate was won in the US and changed with political interference.

… but I won the game.

Hmm!?

"Having said that, resorting to general derogatory comments concerning the opposition or their actions, whether justified or not, could be quoted out of context to make us look like the bully and MS the underdog."

They tried it with the Kayak award. <no>OOXML is a campaign and we need to keep the negative emotions out and turn it into something positive. When they break the rules it is "fun", you can complain, you can report that they broke the rules and spread it. The no-chairs in Portugal story is great. The OOXML ISO process is real good entertainment. When they quote us it is a sort of interaction.

The play underdog? Let's start a "A heart for OOXML" campaign…

A Hugo cannot be beaten with "arguments". He is a punchbag and getting paid to spread certain stories. Politicians don't take these guys serious. So why should you do?

Re: Hi Bananas or the art to make real big fat money with OOXML
Anonymous (81.242.145.18) 1188947501|%e %b %Y, %H:%M %Z|agohover

Podmkle, I agree with Stegu : the title and the 2 last paragraphs of your post are out of scope.

Rob Weir has, I think, a more positive approach in http://www.robweir.com/blog/2007/09/how-to-hack-iso.html : "Where do we go from here? I think the interesting constituencies to talk to are our new JTC1 P-members, so many of them from the developing world. I think they would be natural supporters of open source and ODF. What virtue does OOXML hold from them, since it is so backwards looking? […] So I'd suggest that educating these new P members is the most effective way to make progress and cement our victory. Show them some Ubuntu, some OpenOffice, some ODF, and ask why they are helping to prop up Bill Gates?"

Apart from this, kudos for the wonderful job done at www.noooxml.org !

Luc Bollen

Re: Hi Bananas or the art to make real big fat money with OOXML
podmoklepodmokle 1188949575|%e %b %Y, %H:%M %Z|agohover

The approach is rather naive. It is not about the issue anymore. You can't really argue for fast-tracking a standard with 10 000 comments! A nation as "Bananas" does not vote approval without comments because the nation requires OOXML but because its irrelevant and it has a voice. And becoming a P make their voice even more worthy. Now, you can be diplomatic because you don't want to offend these nations. Or you name them "Bananas" and everyone knows what nations you mean. Some persons think that diplomacy is the way to proceed. A common fault. To reach progress on diplomatic grounds you need to use methods they cannot address with diplomacy. You cannot win without offense. You win when you break the discourse in a way that they can't. It is silly, so laugh. As in the little Andersen story they will go on with the procession. That is the most inspiring aspect of his tale. don't get mesmerized by the way they want you to think about it.

Rob Weir's proposal is very good and bears some hidden irony. Let's write an article about it. But I don't think he believes in his spin. Sure, it will be important to increase the community. Sure, it will be important to raise funds for our work. And the story is that for each Euro we get out opponents get at least 20. Rob is not naive. He knows that the technical debate is already won. In a fraudulent process you can't win with the just arguments and good intentions. Rob proposes the little rabbit to ask the snake for advice. Which is a very good proposal because it is soo ironic! Why can't snake and rabbit be friends?

It is very good to have some controversy.

last edited on 1188951564|%e %b %Y, %H:%M %Z|agohover by podmokle + show more
Re: Hi Bananas or the art to make real big fat money with OOXML
stegustegu 1188950216|%e %b %Y, %H:%M %Z|agohover

A very good point. Luc. Can FFII find funding to travel to those countries and give less biased presentations to their committees? I'm sure they would be willing to let FFII speak up to learn about more than one side of this issue. FFII clearly wouldn't be regarded as impartial, but it is not associated with financial interests from the alleged "anti-OOXML conspiracy" around IBM and Sun. Or would it be better if IBM and Sun stepped in and presented their view, so that it becomes a more obviously polarized debate? Microsoft clearly has been getting these countries' undivided attention lately, and someone ought to change that.

Ecuador joined late and voted no. Anyone know their story? (Or was that a mix-up with Cuba's vote, which seems wrong?) Trinidad & Tobago wanted to take responsibility and form an opinion before voting, so they abstained for now. That indicates they would like to hear stuff.

Re: Hi Bananas or the art to make real big fat money with OOXML
stegustegu 1188950945|%e %b %Y, %H:%M %Z|agohover

And a very good point from you too, podmokle. Perhaps the best option right now is to actually cry "foul" at the top of our voices. If the emperor keeps denying that he is naked and the relevant people also refuse to see it, we can always get back to the grinding diplomacy. Although I'd rather not, mockery is so much more fun if we can set things straight that way.

I seriously doubt that MS will ever admit to being naked, but perhaps we can at least make some relevant people see it. Like the SC34 of ISO, they will soon have a say in whether to cancel the DIS 29500 project.

Hmm. Loudmouth diplomacy. That's a new tactic. Perhaps we should send a printout of that list of 42,000+ names to SC34 and attach a scournful statement to their incompetence and blindness in failing to see how silly and stupid this whole process is? (Preferably phrased politely, but with a very clear subtext.)

last edited on 1188951070|%e %b %Y, %H:%M %Z|agohover by stegu + show more
Re: Hi Bananas or the art to make real big fat money with OOXML
podmoklepodmokle 1188951337|%e %b %Y, %H:%M %Z|agohover

Cuba was a clear no. We don't know how it went Yes(?).

IBM supports the debate with "technical arguments" and expertise. It's out, everyone can read it. It doesn't matter if its from IBM or someone else.

But of course SUN and IBM are competitors.

Feel free to get us invited. Of course a "campaign style" is not the right voice for talking to a standard body or an audience about the issue.

No OOXML is a very simple campaign. Benjamin joked it was 12 Euro. For the Domain name.

Our campaign is named no OOXML and beats the drum but I am very much interested in how the standard can be improved. And it will be improved thanks to the vote. It won't be an easy task to debug it. Now ECMA and Microsoft need to move. But maybe they just want to do it politically, do-a-Kenya and the Ballot Resolution Process just as a recount vote.

Re: Hi Bananas or the art to make real big fat money with OOXML
pieterhpieterh 1188972682|%e %b %Y, %H:%M %Z|agohover

I like this thread but…. I moved it back to "All stories" because it seems too evil for the front page and I'm too tired to edit it. We need to be thinking how to ensure that at the BRM, it's not 55% that vote against, but 80%. The real news should be the heros who turned around entire governments with the force of their arguments, and the national boards that did their job even when no-one expected it. Hey, Trinidad and Tobago, you did good! Reading about Hugo "expressing public sympathy for the client lets you charge more" Lueders right now just seems wrong.

Lastly, guaranteed, many people will read the thread and not understand that it's a joke. So it has to come off the front page.

last edited on 1188994654|%e %b %Y, %H:%M %Z|agohover by podmokle + show more
Re: Hi Bananas or the art to make real big fat money with OOXML
stegustegu 1189017368|%e %b %Y, %H:%M %Z|agohover

many people will read the thread and not understand that it's a joke

That was exactly my problem, but I didn't see it. Thanks, I was wondering why I was being a total bore (that's not really me) and still thought this post was out of place, despite the fact that I actually agree with podmokle on everything he wrote.

We could easily flag jokes as such for any readers who might otherwise take it too literally. I think I might have been taking myself a bit too seriously lately, I was dangerously close to getting stuck-up and losing my sense of fun in doing this. I feel I really needed this thread.

There is both a time and a place for kicking around. The time is "now and then" and the place is "here and there", I think. I like the fact that this website is run by real people and not faceless spokespersons who are always trying to be politically correct. Being people is one of the things that make you different from the opposition. That, and being good. And being right.

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